I've been asked in on brainstorming sessions, to backup other consultants, and to bring my voice or opinions in on projects that I may or may not be fully executing. In many cases people just want to know they are heading in the right direction, sometimes it's to just get a second opinion, in other cases it's to feel out if they want to hire me or someone else for a big project. In any case I'm considered an adviser. The unfortunate part of hiring more then one adviser is that they may have conflicting Read more [...]

Let's call a duck a duck, okay? By duck I mean spammer. If you spam me via email, Twitter, Facebook, direct mail or any other medium don't be upset when I do my darnedest to block you from my community, my world, my time. I get it, spammers are people too, but you and I get to choose which people we associate with don't we. That doesn't mean I'm condoning being an asshole to people, but in a way I am. If you spam me I will block you. If you mass spam me and I will probably snarkily comment about Read more [...]

Their are many tools that you can use to track communication with followers, find new friends, and build relationships. If you have already put together personas and know what kind of customers you are looking to connect to you may want to try tools like: Techrigy Radian6 To track keywords related to your business and find people relevant to your industry or already talking about your company. You can find tools for tracking keywords by looking into SEO. A few starters are: Google Read more [...]

Are you new online? Here are a few tips I put together for a potential client and larger ministry. Perhaps you can use this information to get your own projects started. Tools for your project & Strategy tips: Facebook - Make sure you use a business page. There are 4 types of accounts you can setup but make sure you choose the right one. A group will make it hard for anyone to join who has too many groups, business pages you can never cap out on. A profile is technically against Facebook Read more [...]

Dear Spam, Why do you think I need a web designer? Hi, There is the least professional starter for any email right along with sir/ma'am spelled incorrectly (I'm a Miss if you you must never been a Mrs.). I receive enough of these types of emails that you are going to be the special recipient of my critiquing. If your company has a website, get custom email addresses even if it is just ONE email address that looks like [email protected] and forward all return mail back to your gmail Read more [...]

No, really. The fastest horse DOESN'T always win. In dressage, jumping and eventing horses and riders win on points based on if they are too fast, too slow, perfect riding, looks, and if they knock over some kind of stick the horse must jump over. This is also a great analogy for life, because many people believe the early bird get the worm, the fastest horse wins and la de da. It's not always true. Yes, life has rules but every sport is different. Entrepreneurs have different life rules compared Read more [...]